PronounciationBookConspiracy Wiki

How to Pronounce 77
Duration 19 sec
Published 9th Jul, '13

How to Pronounce 77, or simply 77, is the title of a video uploaded to the PronunciationBook channel on July 9, and is the first video in the 77 days video countdown.

Video details[]

77 lasts for 19 seconds. For the first 3 The Announcer says the following, after which there are 16 seconds of silence: "Something is going to happen in 77 days."


  • Connections have been suggested between the number 77 and various scriptural texts, modern texts, modern songs, and modern media.
  • 77 days from the start of the countdown is September 24th.
  • September 24th is the opening date of the Global Gaming Expo in Las Vegas, NV, leading some to theorize that the countdown videos are part of an ARG or viral marketing campaign for an upcoming video game. However, this is unlikely as the GGE is targeted at the casino and gambling industry, not the video game industry; The Electronic Entertainment Expo in Los Angeles is for the video game industry.

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